Contractor Marketing — Cowork Plugin#

AI marketing department for contractors and home service businesses. Built by a contractor, not an agency.

Commands#

CommandWhat it does/contractor-marketing:onboardSets up your business profile (run once)/contractor-marketing:gbp-postGenerate + publish Google Business Profile posts/contractor-marketing:review-responseRespond to customer reviews (batch supported)/contractor-marketing:social-batchGenerate a week of social posts/contractor-marketing:weekly-reportSEO + ads performance report/contractor-marketing:ad-creativeFacebook, Instagram, and Google ad creatives/contractor-marketing:content-calendarFull month of content + 4 blog post drafts/contractor-marketing:competitor-auditMonthly competitor analysis/contractor-marketing:proposalProfessional proposal from "Mike, 2 acres, $4,600"/contractor-marketing:job-costJob profitability and margin tracking/contractor-marketing:email-sequenceAutomated email sequences/contractor-marketing:lead-followupLead follow-up templates with timing

Background Skills#

Loaded automatically — Claude draws on these when relevant:

• contractor-seo — local SEO, citations, keywords, service area pages
• contractor-ads — Meta/Google campaigns, budgets, creative angles
• contractor-social — content strategy, platform rules, review responses
• contractor-email — sequences, lead follow-up, newsletters
• contractor-operations — proposals, job costing, pricing, portfolios
• contractor-positioning — UVP, messaging, competitive differentiation

Strategy Library#

Connected to the Heavy Metric strategy library (74 proven strategies) via API:

bash

curl -s "https://dmlybcnpwtnaadmapdhl.supabase.co/rest/v1/strategies?or=(title.ilike.*QUERY*,category.ilike.*QUERY*)&select=title,slug,content&apikey=eyJhbGciOiJIUzI1NiIsInR5cCI6IkpXVCJ9.eyJpc3MiOiJzdXBhYmFzZSIsInJlZiI6ImRtbHliY25wd3RuYWFkbWFwZGhsIiwicm9sZSI6ImFub24iLCJpYXQiOjE3NDMxOTk4NzMsImV4cCI6MjA1ODc3NTg3M30.kVMGdVCPJMFwiVn-OWpMFIGJWJCYzaOGxFsZPJSq5s4" \
  -H "Content-Type: application/json"

Connectors#

Direct integrations or browser automation for: Google Business Profile, Meta Ads, Google Ads, Buffer/Later, Mailchimp/MailerLite, Google Search Console, GA4, Yelp/BBB, Jobber/HouseCall Pro

Tone#

Write like a contractor, not an agency.