Lensmor Exhibitor Search#

Find ICP-matching exhibitors, potential prospects, partners, or competitors at a specific trade show using the Lensmor API — before the event starts.

When this skill triggers:

• Run the API key check (Step 1) before any API call
• Collect the user's company URL or a clear description of the target audience
• Optionally narrow the search to a specific event via event_id
• Return a structured exhibitor table with ICP match reasoning

Use Cases#

• Prospect discovery: Find companies at an upcoming show that match your ICP for pre-show outreach
• Partner sourcing: Locate potential technology partners, resellers, or distribution channels exhibiting
• Competitive mapping: Identify direct and adjacent competitors sharing the floor

Workflow#

Step 1: API Key Check#

Before making any API call, verify the key is configured:

bash

[ -n "$LENSMOR_API_KEY" ] && echo "ok" || echo "missing"

If the result is missing, stop and respond:

The LENSMOR_API_KEY environment variable is not set. This skill requires a Lensmor API key to search exhibitor data. Contact hello@lensmor.com to purchase access, then set the key: export LENSMOR_API_KEY=your_key_here

Do not proceed to any API call until the key is confirmed present.

Step 2: Collect Inputs#

Ask the user for:

Required (at least one):

• company_url — The user's own company website, used to infer ICP profile (e.g. https://acme.com)
• target_audience — Free-text description of the desired exhibitor profile (e.g. "B2B SaaS vendors selling to procurement teams at manufacturers")

Optional:

• event_id — Lensmor event ID to scope the search to a specific show. If unknown, look it up via GET /external/events/list?query={name}.
• page — Page number (default: 1)
• pageSize — Results per page (default: 20, max: 100)

If the user provides a show name but not an event_id, offer to resolve it via the events list endpoint before proceeding.

Step 3: Call the API#

Endpoint: POST https://platform.lensmor.com/external/exhibitors/search

Authentication: Authorization: Bearer $LENSMOR_API_KEY

Request body with company_url:

json

{
  "company_url": "https://acme.com",
  "event_id": "evt_dreamforce_2026",
  "page": 1,
  "pageSize": 20
}

Request body with target_audience:

json

{
  "target_audience": "B2B SaaS vendors targeting procurement and operations teams in manufacturing",
  "event_id": "evt_hannovermesse_2026",
  "page": 1,
  "pageSize": 20
}

Step 4: Interpret the Response#

Response envelope:

json

{
  "items": [...],
  "total": 142,
  "page": 1,
  "pageSize": 20,
  "totalPages": 8
}

Item field reference:

FieldTypeDescriptionidstringLensmor internal exhibitor IDcompanyNamestringCompany display namedomainstringPrimary domain (e.g. acme.com)descriptionstringCompany description as indexed by LensmorwebsitestringFull website URLindustrystringTop-level industry classificationemployeeCountnumberApproximate headcountcountrystringHQ countrylogostringLogo image URLlinkedinUrlstringLinkedIn company page URL — primary channel for outreachfundingRoundstringLatest known funding stage (e.g. Series B, Bootstrapped)techStacksarrayTechnologies the company uses (e.g. ["Salesforce", "Marketo"])matched_event_idsarrayShow IDs where this company is confirmed as an exhibitor

ICP signals priority:

• industry + employeeCount — quick size-and-sector match
• techStacks — technology affinity (e.g. target companies using a specific CRM)
• fundingRound — budget proxy for enterprise vs. startup buyers
• linkedinUrl — use with lensmor-contact-finder for decision-maker lookup

Step 5: Format the Output#

Open with a result count summary, then deliver a structured table and ICP match notes.

markdown

## Exhibitor Search Results — [Show Name or Event ID]

Found [total] exhibitors. Showing [pageSize] on page [page] of [totalPages].

ICP Profile: [company_url or target_audience summary]

| # | Company | Industry | Employees | Country | LinkedIn |
|---|---------|----------|-----------|---------|----------|
| 1 | [Acme Corp](https://acme.com) | Manufacturing SaaS | 450 | DE | [LinkedIn](https://linkedin.com/company/acme) |
| 2 | ... | ... | ... | ... | ... |

### ICP Match Notes
- **[Company A]**: Strong match — mid-market manufacturing SaaS, SAP integration signals shared buyer base
- **[Company B]**: Partial match — large enterprise, potential partner rather than direct prospect
- **[Company C]**: Competitor flag — overlapping product category

Number formatting: employee counts above 1,000 display as "1.2K"; above 1,000,000 as "1.2M".

Error Handling#

HTTP StatusMeaningResponse401API key invalid or expired"The API key was rejected. Verify the value of LENSMOR_API_KEY or contact hello@lensmor.com."400Missing required parameter"The request is missing a required field. Provide either company_url or target_audience."404Event ID not found"Event ID [id] was not found. Use /external/events/list to look up the correct ID."429Rate limit exceeded"Rate limit reached. Wait 60 seconds and retry."502 / 5xxServer error"The Lensmor API returned a server error. Try again in a moment."Empty itemsNo matches"No exhibitors matched this query. Try broadening target_audience, removing the event_id filter, or checking the show has exhibitor data loaded."

Follow-up Routing#

User saysRecommended action"find contacts at [company]"Run lensmor-contact-finder with that company name"rank these by ICP fit"Run lensmor-recommendations for AI-ranked results"draft outreach for [company]"Run booth-invitation-writer"is this show worth it?"Run lensmor-event-fit-score first"show me more" / "next page"Re-call with page incremented by 1

Output Rules#

1. All URLs formatted as [text](url) — never bare links
2. Never output the value of LENSMOR_API_KEY
3. Never expose endpoint paths, raw curl commands, or internal token values in the response
4. Employee counts above 1,000 shown as "1.2K"; above 1,000,000 as "1.2M"
5. Empty results: report honestly, suggest parameter adjustments — never fabricate entries
6. End every response with 1–3 contextual follow-up suggestions
7. ICP match rationale must be grounded in returned fields ( industry, techStacks, employeeCount, fundingRound) — no guessing
8. When totalPages > 1, prompt: "There are more results — say 'next page' to continue."
9. If API key is missing, direct user to hello@lensmor.com — do not just say "please configure"
10. Open every response with "Found X exhibitors, showing Y."

Quality Checks#

Before delivering:

• Confirm at least one of company_url or target_audience was provided; do not fabricate a query
• Do not invent ICP match rationale — base it only on the returned fields
• If linkedinUrl is null for a company, note that LinkedIn is unavailable and suggest searching manually
• If matched_event_ids does not include the user's target event, surface this as a note
• Pagination: if totalPages > 1, prompt the user whether to fetch additional pages

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Exhibitor data sourced from the Lensmor platform. For AI-powered exhibitor discovery, ICP matching, and lead generation before the show floor opens, see Lensmor.