SEO Keyword Mapper#

Transform seed keywords into complete content strategies with clusters, intent mapping, and content briefs.

What It Does#

1. Keyword Expansion — Takes 1-3 seed keywords and generates 50-200 related terms
2. Cluster Mapping — Groups keywords into topical clusters (pillar + supporting content)
3. Intent Classification — Labels each keyword: informational, navigational, commercial, transactional
4. Difficulty Estimation — Rates competition level for prioritization
5. Content Brief Generation — Creates outlines with target keywords, headers, and word count
6. Internal Linking Map — Shows how content pieces should link to each other

Usage#

Full Keyword Map#

text

Create a keyword map for: [NICHE/TOPIC]

Seed keywords: [1-3 keywords]
Target audience: [Who are you writing for]
Business type: [SaaS / agency / e-commerce / blog / etc.]
Goal: [Traffic / leads / sales / authority]

Generate:
1. 100 keyword ideas grouped into clusters
2. Search intent for each
3. Difficulty estimate (easy/medium/hard)
4. Priority ranking (which to target first)
5. Content type recommendation per keyword (blog/landing page/comparison/guide)
6. Internal linking structure

Quick Cluster Analysis#

text

I want to rank for "[TARGET KEYWORD]".

Give me:
1. The pillar content piece I need (topic, angle, word count)
2. 10-15 supporting articles that build topical authority
3. How they should interlink
4. What order to publish them in
5. Estimated timeline to rank (based on competition signals)

Content Calendar from Keywords#

text

Turn this keyword map into a 3-month content calendar:

Month 1: Foundation pieces (low competition, high relevance)
Month 2: Supporting content (medium competition, topical depth)
Month 3: Money pages (commercial intent, conversion-focused)

For each piece: title, target keyword, word count, publish date, internal links

Competitor Keyword Gap#

text

I'm competing with these sites:
1. [Competitor URL 1]
2. [Competitor URL 2]

My site: [Your URL]

Find keywords they rank for that I don't. Group into:
- Quick wins (low difficulty, high relevance)
- Strategic targets (high value, worth investing in)
- Ignore (irrelevant or too competitive)

Output Format#

Keyword Cluster#

text

## Cluster: [Topic Name]
**Pillar Page**: [Main keyword] — [search volume estimate] — [difficulty]

| Supporting Keyword | Intent | Difficulty | Content Type | Priority |
|-------------------|--------|------------|--------------|----------|
| [keyword] | Info | Easy | Blog post | High |
| [keyword] | Commercial | Medium | Comparison | High |
| [keyword] | Transactional | Hard | Landing page | Medium |

**Internal Linking**:
- All supporting articles link to pillar page
- Pillar links to top 5 supporting articles
- Cross-link related supporting articles

Content Brief#

text

## Brief: [Title]
**Target Keyword**: [primary keyword]
**Secondary Keywords**: [2-4 terms to include]
**Intent**: [Informational / Commercial / Transactional]
**Word Count**: [Recommended range]
**Difficulty**: [Easy / Medium / Hard]

### Required Sections:
- H1: [Title with keyword]
- H2: [Section heading]
  - Key points to cover
- H2: [Section heading]
  - Key points to cover
- H2: FAQ (target People Also Ask)
  - Q: [Common question]
  - Q: [Common question]

### Internal Links:
- Link TO: [related article on your site]
- Link FROM: [articles that should link here]

### Competitive Notes:
- Top 3 ranking pages: [what they cover]
- Gap: [what they miss that you should include]

SEO Principles Built In#

• Topical authority — Build clusters, not random articles
• Intent matching — Match content format to search intent
• Low-hanging fruit first — Target easy keywords early for quick wins
• Internal linking — Every piece strengthens the cluster
• Content depth — Longer isn't better, more comprehensive IS better

References#

• references/intent-guide.md — How to classify search intent
• references/difficulty-estimation.md — How competition is estimated
• references/content-type-matrix.md — Which content format for which intent